How Sorette Reviews Diapers and Wipes
Our Diaper and Wipes Transparency Review was developed in partnership with Sorette's Scientific Advisory Board. The diaper and wipes-specific extension of our No-Go List™, including the parameters around product materials, processing agents, and testing protocols, was led by Pavani Gonnabathula, Ph.D (Former Researcher, U.S. FDA and CDC, Clinical Pharmacology and Human Health Risk Assessment).
The framework reflects something important about this category: transparency isn't only about listing ingredients. It's about understanding how a product is processed, what's been tested, and how a brand documents the journey from raw material to finished product. A diaper's absorbent core, bleaching method, and contaminant screening tell parents far more than what appears on any label. That's what we set out to evaluate.
Our review assesses brands across seven areas: materials transparency, ingredient safety alignment with our No-Go List™ and its diaper-specific extension, absorbent core and pulp integrity including bleaching method and dioxin screening, wetness indicator standards, manufacturing documentation and traceability, additional safety endpoints including VOC emission and sensitization testing, and lifecycle and sustainability disclosures.
We review the clarity and completeness of what brands disclose. We do not conduct independent laboratory testing. We do not certify products as safe. We do not make medical determinations about suitability for any individual child.
Why Coterie Passed Our Review
Coterie's approach to transparency was evident from the start of our review. Across every area of our framework, they provided documentation that was clear, consistent, and detailed in the ways that matter most for this category.
They provided a full ingredient disclosure across all six Sorette Approved products, submitted third-party testing documentation and certifications, and provided sensitization testing results for each product. Their public-facing claims aligned with what they shared with us during the review process. Coterie didn't approach this as a box-checking exercise. They approached it as an opportunity for an external third party to look closely at how their products are made and tested, so parents could feel more informed, and that's exactly the kind of brand behavior our standards are designed to recognize.
Jess Jacobs, CEO of Coterie, speaks to why this matters: "Holding ourselves to high safety and transparency standards has always been central to how we design products at Coterie. The official seal of approval from Sorette — with its rigorous review process — provides added third-party reassurance for parents and reinforces our commitment to raising the standard in baby care."